Too many people in too many companies judge someone’s performance based on how busy they appear to be. I have worked in offices where someone’s job appeared to be filling up the 8 hours with whatever they could. Stay busy, your head down and no one gets hurt. It is a crazy way to operate but its more common than it should be.Strong organizations realize that busy doesn’t count for much. They take steps to establish other ways to judge performance. They evaluate and measure actual outputs or impact on clients to see where value is being created. As an entrepreneur, what is your company measuring?
As an individual, how are you finding a balance between busy and effective at work? How are you maximizing your impact? Let me offer some ideas:
Start your day with what is important. This means look at what is important for you to do and start with it first. No! Not after you check voicemail and emails. Before you do anything else, get to what is important to you and your company or client. The major pitfall of most people at work is starting with items that appear urgent or are easy to tackle like emails. But email is rarely the most important thing. People get working on miscellaneous items and suddenly its 4pm and they never got to the work they needed to.
Secondly, most people think their time is dictated by others. Actually there is only one person that controls your time, you. When the phone rings, you pick it up. When someone walks into your office, you allow them in or to stay. You have the ability to choose where you start, how long you work on something, what your priority is. Owning your time and explaining to others around you how you are going to be spending it is critical.
Start your day with what is important and watch your productivity rise. Your new focus will make you a stand-out in the crowd of busy-ness.
